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Oh, so Wellington is now “Colorado’s Northern Gateway?”
Sorry, it’s “Colorado’s north central Drive-By.”
It will take lots more than a panel of nine “judges” (your eighth grade student may have been the star panelist) to craft chamber of commerce revitalizing of downtown Wellington. For starters, your town would need a grocery store with affordable prices. Gasoline is cheaper in Cheyenne or Fort Collins and hotels/motels more accessible just a few miles north or south of “gateway.”
But it’s easy for me to criticize this branding: I am a proud resident of Windsor, known to us locals as “Mayberry On Steroids.”
Carl Sorrentino
Windsor